Products
I've launched products and worked on digital products in my career that include MarTech and AdTech SaaS products, E-commerce web products, Mobile applications and an ML product. Selected products are shown below
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Product Manager
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Led the discovery, development of a new product that has driven $14.1M in new revenue since launch
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Developed new add-on features of an existing product that led to an increase of $1.1M in ARR through upsells (~ 10% ARR growth).
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Led a team of engineers & UX designers to re-architect a core SaaS product leading to a 15% ARR increase upon completion.
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Implemented data tracking technology to track product and feature usage, create benchmarks and make data-driven decisions.


VMS Platform
Product Manager
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Worked with a team of 3 engineers and 2 data analysts launched a new product for Lotlinx’s VMS product suite leading to 15% increase in ARR and a 4% reduction in monthly churn.
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Implemented A/B testing framework project that led to a 23% increase in adoption and additional revenue of $1.1M as we were able to optimize efficiently.
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Led the implementation UI/UX practices which led to an improvement in NPS scores of 78% when within 6 months of deploying the changes.

Mondetta Loyalty
E-commerce Product Manager
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Worked with a team of engineers and designers to develop a custom Loyalty program for the E-Commerce website leading to a 156% and 90% increase in revenue and ROI.
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Implemented cohort analysis and A/B testing leading to additional monthly revenue of $65,000 ($800,000 in the first year) within the existing website features.
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Championed agile practices leading to a more efficient and iterative development cycle, delivering features quicker.
